MANUFACTURED ON THE ​north shore

We are a Gloucester, MA based startup building an artificial ​lobster bait to replace traditional baitfish.

1. Price - We manufacture an all natural chemical lure inside a ​time-release matrix on land, offering a stable price year ​round.
   
2. Consistent Availability - Traditional baitfish availability ​can be limited and subject to seasonal fluctuations and ​quotas. Our bait alternative is always accessible, ensuring ​lobstermen have the bait they need when they need it.
3. Longevity: While baitfish can spoil quickly and require ​refrigerated storage or salting, our artificial bait lasts ​longer and requires no special storage conditions.
   
4. Mess-Free & Time Saver: Handling baitfish can be messy and ​stern men have to fill every bag by hand. Our synthetic ​bait can be designed to be “spiked”
   
5. We’re Local: We’re a North Shore based business and that’s ​where we’ll do business and create jobs.
   

We are seeking ​active lobster ​boats for testing ​spring/summer ​2024